{"id":1546,"date":"2022-05-10T08:07:27","date_gmt":"2022-05-10T08:07:27","guid":{"rendered":"https:\/\/www.goodprofits.online\/projectes\/fundacion-esclerosis-multilple\/"},"modified":"2022-05-17T09:52:36","modified_gmt":"2022-05-17T09:52:36","slug":"fundacion-esclerosis-multilple","status":"publish","type":"page","link":"https:\/\/www.goodprofits.online\/ca\/projectes\/fundacion-esclerosis-multilple\/","title":{"rendered":"Fundaci\u00f3 Esclerosi M\u00faltiple"},"content":{"rendered":"
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Fundaci\u00f3 Esclerosi M\u00faltiple<\/h2>\r\n

Upgrade web y comunitat online per a la FEM<\/h1>\r\n<\/div>\r\n<\/div>\r\n
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CLIENT<\/h2>\r\n

Fundaci\u00f3 Esclerosi M\u00faltiple<\/p>\r\n

\u00c1REES<\/h2>\r\n

Desenvolupament web, SEO, comunitat online<\/p>\r\n

VEURE WEB<\/h2>\r\n

https:\/\/www.fem.es\/es\/comunidad-em\/<\/a><\/p>\r\n\"\"<\/div>\r\n

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La Fundaci\u00f3 Esclerosi M\u00faltiple dona suport a persones que pateixen la malaltia i el seu entorn, per tal de millorar la seva qualitat de vida.<\/p>\r\n<\/div>\r\n

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La FEM ofereix informaci\u00f3 rigorosa sobre la malaltia i els temes relacionats mitjan\u00e7ant l’Observatori de l’Esclerosi M\u00faltiple que, hist\u00f2ricament, es publicava en un website separat i independent del site corporatiu. Aquesta situaci\u00f3 no era \u00f2ptima per aprofitar el potencial de generaci\u00f3 de tr\u00e0nsit de l’Observatori i, per aix\u00f2, hem traslladat tot el contingut al web principal. Un projecte de migraci\u00f3 d’un web molt complex amb un gran volum de continguts i tr\u00e0nsit per integrar-lo dins del web de la FEM. El site estava desenvolupat sobre tecnologia Typo3 que hem convertit a format WordPress. A m\u00e9s, hem realitzat una migraci\u00f3 del posicionament SEO de manera que no s’ha produ\u00eft p\u00e8rdua de posicionament i, en nom\u00e9s dues setmanes, hem aconseguit traslladar el tr\u00e0nsit org\u00e0nic de l’Observatori EM al web de la FEM.<\/p>\r\n

Despr\u00e9s de la fase de migraci\u00f3 i upgrade, hem afegit una capa de comunitat en l\u00ednia per estructurar tots els continguts, recursos, esdeveniments, serveis, etc. que ofereix la FEM a la seva web sota el paraigua de la comunitat EM. D’aquesta manera, totes les persones que formen part de la base social de la FEM (beneficiaris, socis, donants, voluntaris i simpatitzants) disposen d’un usuari i una contrasenya \u00fanics per realitzar qualsevol acci\u00f3 a la web. I tota aquesta activitat quedar\u00e0 registrada al CRM de forma autom\u00e0tica per a futures segmentacions i automatitzaci\u00f3 de m\u00e0rqueting.<\/p>\r\n

Amb la nova capa de comunitat que hem desenvolupat, el web de la FEM ofereix a l’usuari un ventall de funcionalitats que far\u00e0 que es vinculi amb l’organitzaci\u00f3 i mantingui la relaci\u00f3 al llarg del temps. M\u00e9s informaci\u00f3 a: >> comunidad-em-para-la-fundacio-esclerosi-multiple\/<\/a><\/p>\r\n<\/div>\r\n

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\u201cLa combinaci\u00f3 de coneixements tecnol\u00f2gics, de comunicaci\u00f3 i marketing fan de GoodProfits un partner estrat\u00e8gic. A m\u00e9s, coneixen la realitat del tercer sector i ens ajuden a prendre decisions\u201d. <\/strong><\/p>\r\n

\u00cdria Saa, Directora de Comunicaci\u00f3 y Fundraising. <\/strong><\/p>\r\n

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Fundaci\u00f3 Esclerosi M\u00faltiple Upgrade web y comunitat online per a la FEM \u00a0 \u00a0 \u00a0 CLIENT Fundaci\u00f3 Esclerosi M\u00faltiple \u00c1REES Desenvolupament web, SEO, comunitat online VEURE WEB https:\/\/www.fem.es\/es\/comunidad-em\/ \u00a0 La Fundaci\u00f3 Esclerosi M\u00faltiple dona suport a persones que pateixen la malaltia i el seu entorn, per tal de millorar la seva qualitat de vida. La […]<\/p>\n","protected":false},"author":3,"featured_media":1473,"parent":360,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"_tmp-page-works.php","meta":[],"tags":[],"yoast_head":"\nGoodProfits - Fundaci\u00f3 Esclerosi M\u00faltiple<\/title>\n<meta name=\"description\" content=\"- Fundaci\u00f3 Esclerosi M\u00faltiple - GoodProfits\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.goodprofits.online\/ca\/projectes\/fundacion-esclerosis-multilple\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"GoodProfits - Fundaci\u00f3 Esclerosi M\u00faltiple\" \/>\n<meta property=\"og:description\" content=\"- Fundaci\u00f3 Esclerosi M\u00faltiple - GoodProfits\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.goodprofits.online\/ca\/projectes\/fundacion-esclerosis-multilple\/\" \/>\n<meta property=\"og:site_name\" content=\"GoodProfits\" \/>\n<meta property=\"article:modified_time\" content=\"2022-05-17T09:52:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.goodprofits.online\/wp-content\/uploads\/2022\/05\/banner_comunidad-1600x1200-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@GoodProfitsOn\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.goodprofits.online\/ca\/projectes\/fundacion-esclerosis-multilple\/\",\"url\":\"https:\/\/www.goodprofits.online\/ca\/projectes\/fundacion-esclerosis-multilple\/\",\"name\":\"GoodProfits - 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